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US holiday spending set for steepest drop since pandemic, PwC survey shows
Holiday spending by U.S. consumers is set for its steepest drop since the pandemic as shoppers — particularly Gen Z — pull back amid economic uncertainty, a PricewaterhouseCoopers survey showed.
US Holiday Spending Expected to Drop on Tariffs, Higher Prices
Holiday spending in the US is poised to decline this year due to Gen Z’s concerns about rising prices, tariffs and a higher cost of living, according to a survey by PricewaterhouseCoopers.
Average Holiday Spending Expected To Drop 5%, Led By Frugal Gen Zers
PwC's 2025 Holiday Outlook report, found that shoppers, for the first time since 2020, are saying they plan to spend less during the holiday season.
Americans plan to spend less this holiday season, survey shows
That's according to a new survey released by accounting firm PwC on Wednesday, which predicts Americans this year will reduce holiday spending to $1,552 a person on average, which is 5% less than in 2024. That includes spending on gifts, travel, food and entertainment.
Holiday spending in the U.S. is expected to experience its steepest drop since the pandemic
A new survey out of consulting firm PwC has found that holiday spending in the U.S. is expected to fall 5% this year, the first spending pullback since 2020.
PwC: U.S. Holiday Spending to Drop 5% in 2025, But Travel Remains Solid
According to PwC’s 2025 Holiday Outlook survey, consumers expe | According to PwC’s 2025 Holiday Outlook survey, consumers expect their seasonal spending to decline 5 percent on average from 2024—the first notable drop since 2020.
US holiday spending set for steepest drop since pandemic
Holiday spending by US consumers is set for its steepest drop since the pandemic as shoppers – particularly Gen Z – pull back amid economic uncertainty, a PricewaterhouseCoopers survey shows.
2025 US Holiday Spending to Decrease, Led by Gen Z: Survey
Holiday spending for 2025 is expected to drop by 5 percent, with the downshift in spending led by Gen Z, according to a new survey by PwC. 13-to-28 year olds say they plan to spend less amid job insecurity and rising prices.
Holiday spending by Gen Z expected to drop 23% this year, according to PwC survey
CNBC's Gabrielle Fonrouge joins 'Fast Money' to break down the latest consumer sentiment survey ahead of the holidays.
Holiday Spending To Drop For First Time In Five Years, Survey Expects
Holiday shoppers are expected to spend less in 2025, marking the first decline since the COVID-19 pandemic, according to a new survey.PricewaterhouseCoopers released its 2025 Holiday Outlook on Wednesday,
Many Americans rethinking how much they'll spend this holiday season
A new study shows holiday wallets are tightening this year and Gen Z is leading the charge. Let's connect the dots.
US holiday spending to suffer worst plunge since pandemic over tariff fears, inflation
Americans – especially Gen Zers – are planning to cut back on holiday spending this year by the most since the pandemic due ...
Americans Set to Slash Holiday Spending for First Time Since COVID Under Trump
Americans are bracing for their first holiday spending cutback since 2020, with PwC’s 2025 Holiday Outlook showing a five ...
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Holiday Cheer for Walmart (WMT) as Shoppers Look for Value Over Glitz
U.S. retail giant Walmart (WMT) could be a holiday season winner as Americans look to cut back on spending given economic ...
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S&P 500, Nasdaq futures gain after Alphabet antitrust ruling, jobs data on tap
Investors will be looking for commentary on the holiday season shopping outlook to gauge the health of the US consumer.