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Calling it a "Model T moment" Ford Motor Co. announced a completely new vehicle platform and assembly process for a new, more ...
In what CEO Jim Farley called a 'Model T moment,' the company that popularized assembly lines is turning in a new direction ...
Ford (F), which achieved scale with its Model T in the early days of the automotive industry, now sees a “Model T” moment in its electric vehicle (EV) business, as it announced a new platform which ...
Doug Field sounded a lot like Elon Musk when unveiling Ford Motor’s strategy to compete against the rise of Chinese electric ...
Ford placed a big bet on its "skunkworks" team developing a low-cost universal EV platform, but will it turn investors into ...
With a secret new platform and cheaper batteries, Ford is gunning for the affordable EV market. We look into the details to ...
It will be the first EV battery plant in the U.S. to use lithium iron phosphate chemistry at an industrial scal ...
Industry analysts say if Ford can pull off the new manufacturing process and platform to develop less costly EVs, great. But some are skeptical.
CEO Jim Farley says the company is poised to unveil a "breakthrough" EV and U.S.-built platform, calling it a pivotal moment in Ford’s history. The ...
The 4-door pickup is expected to start around $30,000, and will be the first of a new family of affordable EVs.
Ford promised their announcement of a new “universal” EV platform, along with a low-cost light pickup truck, would be another ...
According to Ford, the still-yet-unnamed four-door truck will have "a targeted starting price of about $30,000" and go on sale in 2027.