Ford Ranchero The Ranchero name has been used before to represent a small utility vehicle from Ford. The upcoming Ranchero ...

The upcoming Ford Ranchero EV promises to be one of the most affordable electric pickups on the market. But how does it stack up against the established, second-generation Rivian R1T - a truck that's ...

Ford believes a cheap Maverick-sized electric truck could be very popular, guiding suppliers for a 190,000-unit annual ...

Ford filed a “Ranchero” trademark for vehicles, hinting at the name for its breakthrough midsize EV pickup as it prepares to detail a new, cost-cutting EV platform. A fresh USPTO filing suggests Ford ...

Ford filed a patent for the name less than a week after hinting at a new "Model T moment" for the company, possibly telling us the name of its upcoming pickup.

A fresh trademark filing and Ford’s “Model T moment” tease point to the return of a cult classic car-pickup hybrid. This time ...

Ford will invest $5 billion, including $2 billion at its Louisville, Kentucky factory on top of $3 billion already announced ...

It’s all about simplification, slashing production costs and passing on the savings to the user, resulting in a lower cost of ...

Ford filed to trademark the Ranchero name, suggesting that its upcoming compact electric pickup truck might inherit the long-gone nameplate ...

Ford says its breakthrough affordable EV will offer the interior space of a mid-size truck in the footprint of a Maverick.

That new electric Ford pickup we’ve been waiting for is delayed once again. Ford is putting its “groundbreaking” new ...

While delaying two major EVs, Ford hints at a surprising new electric truck and the return of a forgotten nameplate ...